I was watching an interview/grilling of one of the top Bollywood stars about smoking in movies. I was shocked by the well rehearsed "sound bite" that came out of his mouth. Obviously the Cancer stick industry has done its home work, taking a page out its lessons learned around the world. It is obvious that Bollywood gets paid well by booze and cigarette industries to promote their products. There was a even an article about the loss of revenue to ad industry and film stars when the government banned ads of these products.
Coming back to sound bite politics - here it is - "you see the indian people are smart enough to no know what is good for them", "they are not going to start smoking just by looking at a start smoking just by see a start do it in a movie". He is absolutely right. But the real targets are not "THE PEOPLE", it is their children stupid. They the ones who idolize these stars. They are the ones, who the cancer stick people are after. How many 40 year olds do you know that have started smoking vs the number of teen agers who do ? The young and impressionable ones, fall for the promotion that always surrounds the people behind the celluloid. And I could not believe that these people simply pretend like they don't know this.
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